Week 7: The Digital Infrastructure Audit That Pays for Itself
Introduction
Welcome to Week 7 of our 52-week series unpacking the new rules of digital infrastructure in commercial real estate. I’m Bill Douglas, CEO of OpticWise and co-author of Peak Property Performance: Game-Changing AI and Digital Strategies for Commercial Real Estate. This week, we’re breaking down the cornerstone of our transformation strategy: the Peak Property Performance (PPP) Digital Infrastructure Review—and why it often pays for itself in the first 30 days.
Why a Digital Infrastructure Review?
In commercial real estate, it’s common to commission property inspections, HVAC assessments, or energy audits. But very few owners ever take stock of their digital backbone: the networks, systems, contracts, and data flows that quietly govern performance.
That’s what a PPP Digital Infrastructure Review does. It looks beneath the surface to expose how your property is really wired, who controls the connectivity, where your data goes, and what’s limiting your operational efficiency, tenant experience, or asset intelligence.
PPP Insight: You Can’t Optimize What You Don’t Control
One of the core truths in *Peak Property Performance* is this: **You can’t optimize what you don’t control.** Most buildings are running on vendor-owned systems, Wi-Fi contracts that lock out data access, legacy BMS platforms that don’t talk to each other, and disjointed hardware stacks patched together with middleware. These are the invisible friction points that kill your tech ROI.
The PPP Review exposes these control gaps and shows owners what needs to be unified, renegotiated, or re-architected.
Real ROI: Hidden Savings and Future Value
One recent audit revealed that a 400-unit multifamily portfolio was paying for internet service at each building on the campus—and ownership had no access to user data, no ability to layer in tenant apps, and no visibility into uptime or service quality. Worse, five different vendors had overlapping service contracts.
We helped them consolidate vendors, renegotiate contracts, reclaim network control, and deploy a tenant-focused SaaS platform. The result: **$72,000 in annual savings and a new NOI-driving revenue streams.**
That’s what it means for the PPP Review to pay for itself—and then some.
The PPP Review Process: Fast, Deep, Actionable
The PPP Review isn’t a drawn-out consulting project. It’s a fast, structured diagnostic designed specifically for CRE owners and operators.
In less than 30 days, you’ll get:
– A full asset digital blueprint
– A system and data control scorecard
– A digital readiness score
– Recommendations ranked by ROI and implementation ease
A Strategic Wedge, Not a Technical Expense
This review isn’t about checking boxes—it’s about reshaping how your portfolio performs. It gives you the **facts**, the **leverage**, and the **strategic clarity** to unlock value that’s already in your buildings.
We call it the PPP Review because it’s the gateway to owning your Building of Things® stack—from the fiber to the firmware.
Owners who complete the review often go on to restructure vendor relationships, deploy scalable SaaS, and tap into AI readiness—because they now own and control the foundation to do so.
Call to Action
If you’ve ever asked, “Why aren’t my tech investments driving NOI?”—this is where to start.
📌 The PPP Digital Infrastructure Review is a strategic unlock. Schedule one today with OpticWise and take the first step toward measurable digital performance.
Coming up next: we tell the origin story behind Building of Things® and the moment we realized that building owners had lost control of the most valuable layer of their assets.
Have you bought your copy? –
Peak Property Performance – was published on the 24th of June and it is already officially a best-seller and #1 in several categories already. I have been working with Bill and Drew at OpticWise for some years and I fully endorse this masterpiece, it shows how CRE operators and owners can monetise the commercial asset in a very different way,
“Having worked with numerous proptech founders with a combined market cap of $1.86B, I know what excellent and transformational looks like! Take it from me: Bill has the definitive roadmap for optimizing commercial real estate assets by re-imagining the legacy business models that CRE owners, investors, and operators have been using for decades, which leaves so many dollars on the table. Digital infrastructure, data ownership, and how to provide the finest UX for tenants are just some of the topics covered.”
A clear digital strategy playbook for CRE owners to increase NOI, control data,and lead in the AI-powered future.
Why This Book Matters – You’re not buying a tech book—you’re buying a strategy book.
Commercial real estate is entering a new era. AI is everywhere, vendors are pitching smarter systems, and your buildings are generating more data than ever. But here’s the truth:Most portfolios aren’t ready.
In Peak Property Performance, tech entrepreneur Bill Douglas and systems architect Drew Hall deliver a clear, step-by-step playbook for owners and operators to take back control, unlock NOI, and build future-proof assets—no technical background required.
The Formula for Modern CRE Success:
Data Ownership + Digital Infrastructure Ownership + AI = Actionable Intelligence
When you control your networks and systems, you control your outcomes. That’s what this book is all about.
What You’ll Learn
- How to apply the 5C™ Framework to your portfolio: Clarify | Connect | Collect | Coordinate | Control
- Why digital infrastructure is an asset, not an expense
- How to spot value leaks in your current tech stack
- The truth about AI: it only works if your data is clean, owned, and controlled
- Real-world examples of owners who improved NOI without hiring an IT team
- Actionable tools and checklists to implement change immediately
Trusted by CRE Leaders
“Finally—a clear roadmap for building smarter portfolios without the tech overwhelm.”
— Senior Managing Director, Global CRE Investment Group
“Practical, strategic, and urgent. This book shows how to turn digital complexity into a competitive edge.”
— Leading CRE Consultant
Who This Is For
- CRE owners, operators, developers & asset managers
- Family offices & private capital groups
- CRE leaders ready to unlock NOI with smarter digital strategy
- Anyone tired of giving up control to vendors and platforms
Ready to unlock your property’s potential?
Buy now and take the first step toward performance you can measure—and control. Please use this LINK.
Andrew Stanton CEO Proptech-PR
Andrew Stanton Founder & Editor of 'PROPTECH-X' where his insights, connections, analysis and commentary on proptech and real estate are based on writing 1.3M words annually. Plus meeting 1,000 Proptech founders, critiquing 400 decks and having had 130 clients as CEO of 'PROPTECH-PR', a consultancy for Proptech founders seeking growth and exit strategies. He also acts as an advisory for major global real estate companies on sales, acquisitions, market positioning & operations. With 200K followers & readers, he is the 'Proptech Realestate Influencer.'
- Andrew Stantonhttps://proptech-x.com/author/andrew-stanton/
- Andrew Stantonhttps://proptech-x.com/author/andrew-stanton/
- Andrew Stantonhttps://proptech-x.com/author/andrew-stanton/
- Andrew Stantonhttps://proptech-x.com/author/andrew-stanton/
